Day 259 read the signs

LA has an incredible number of massive billboards. You think you know giant advertising when you live in New York but this is something else entirely. We're talking building-sized posters. This one is pretty small comparatively, but it catches my eye every time I walk by. I like the artwork a lot and the sheer size of it makes quite an impact. It also reminds me of Stoli ads. Which is weird since it's for Livestrong....